Visual Identity“Experteeth” Digital Dental ClinicA doctor's office having the special characteristic of co-housing two dentists, a general dentist and a paediatric one. For this project, we were invited to find the right name and design the new visual identity. The challenge was creating a combined identity that would exude prestige for adults, while maintaining a more playful character for young patients.
The smile image was fundamental in the creation process of this unique identity and was multiply applied on a range of items, such as mail folders, prescription pads, medical masks, health records, even an educational game for children with interesting questions about basic dental hygiene. Our clients’ decision to renovate their space based on the new identity we created together was received with great pleasure.

The challenge was creating a combined identity that would exude prestige for adults, while maintaining a more playful character for young patients.